England

The website is moving in a bold new direction

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< 1 minute read

You’ve all no doubt noticed that the quality of our writing’s been pretty mediocre over the last few weeks. Maybe it’s the pressure of covering the Ashes. Who knows? Whatever it is, we’ve decided it’s a time for decisive action.

KingCricket.co.uk needs a kick up the arse and how do you inject new life into a stale website? By taking up an inflammatory point of view and beating your readers over the head with it, that’s how. Just look at Britain’s tabloid newspapers – they know what they’re doing.

So, with this in mind, we’ve decided that the way forward is to not really have any kind of opinion about an event that may or may not happen.

Kevin Pietersen’s achilles is giving him grief. If he misses the next Test, someone will have to replace him. That man may well be Ian Bell – someone about whom everyone seems to have a strong opinion.

Not us.

We will not be happy if Ian Bell plays in the third Test. We will not be unhappy if Ian Bell plays in the third Test. We will be somewhere between apathy and indifference and ideally we won’t even notice him or his absence until the fourth day.

We’ve been really warming to Ben Hilfenhaus as well, because he’s been ‘kind of okay without pulling up any trees or anything’.

Similar deliveries:

Default ThumbnailWe like that Ian Bell was not out

15 comments

  4. This is just the response we’d hoped for. An unstoppable tsunami of indifference.

    People will come from far and wide to say things like ‘meh’ or better still to not say anything at all; because really, what is there to say?

    Your silence is the biggest vote of confidence.

  11. if i could somehow convey ‘rolling tumbleweed across barren desert’ i would, but i don’t know how to do that electronically. i tried F5 but it didn’t work, it just refreshed the page.
    Typical.

  13. For years cats have been taking this approach on your site, it’s about time you caught up….

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